Synology aims to strengthen data protection for SMEs

As SMEs continue to be victims of ransomware and malware attacks, there is a need for advanced data management solutions that oversee, protect, and replicate these datasets.

Backup and recovery are imperative for organizations today, given the increasing number of cybersecurity attacks in the Asia Pacific region. Yet, many organizations are still unsure of how they should implement a backup and recovery strategy.

According to Jia-Yu Liu, Executive Vice President at Synology, data protection should empower businesses and not be a burden. As such, organizations need to understand how they can implement the best strategy to strengthen their data protection.

“Through close collaboration with customers, we’ve developed ActiveProtect to address the growing complexity of data security. Our goal is to help businesses strengthen cyber resilience with a solution that is easy to deploy, manage, and scale,” said Liu.

Synology recently unveiled its latest iteration of its ActiveProtect Appliances, a data protection solution designed to simplify backup and recovery, while enhancing cyber resilience.

With cyberattacks becoming increasingly frequent, a single data breach can result in financial losses, regulatory fines, and reputational damage for businesses. While countries like Malaysia have implemented more stringent data protection and cybersecurity regulations, the reality is not all businesses can cope with this.

Specifically, the country’s small- and medium-sized enterprises (SMEs) continue to be victims of ransomware and malware attacks. As such, there is a real need for advanced data management solutions that oversee, protect, and replicate these datasets.

Most of these features are available on a wide range of data-set and digital asset management platforms, such as the next-gen Synology ActiveProtect range that had just been introduced.

Targeting the enterprise data protection market in Malaysia, ActiveProtect is designed to strengthen enterprise cyber resilience by simplifying complex data protection and offering comprehensive platform support, advanced security, and scalability, all with a transparent pricing model.

Thachawan Chinchanakarn, Synology’s ASEAN Regional Sales Manager believes that businesses today require a data protection solution that is scalable, secure, and user-friendly.

"As organizations in Malaysia navigate increasing cyber risks, ActiveProtect is designed to provide them with a robust, cost-effective way to secure their most valuable digital assets,” said Chinchanakarn.

To help these businesses proactively secure their digital assets, Synology ActiveProtect Appliances offers a unified backup and recovery system, broad workload support, enterprise grade management, advanced cybersecurity protection as well as optimized efficiency and cost savings.

As a global leader in private cloud, managing over 520 exabytes of data across 13 million servers, and trusted by over half of the Fortune 500, Synology delivers reliable, secure, and flexible solutions for businesses to protect and optimize their data. As of 2024, Synology protects over 25 million workloads worldwide, ensuring business continuity and data resilience across diverse industries.