DoubleVerify expands APAC team, launches operations in Malaysia

Apart from Malaysia, DoubleVerify has also strengthened commercial and account management teams in Australia, Hong Kong, India, Indonesia, the Philippines and Thailand.

DoubleVerify has expanded its presence in the APAC region as the leading software platform launches operations in Malaysia. Elfeera Roseman, who joined DoubleVerify in May 2025 as Senior Client Partner will lead the operations in Malaysia.

The Malaysian launch follows accelerated expansion plans as the company deepens its investment in the region through new market entry, expanded teams, and enhanced client partnerships.

Apart from the Malaysian operations, DoubleVerify has also strengthened commercial and account management teams in Australia, Hong Kong, India, Indonesia, the Philippines and Thailand. Since 2023, DoubleVerify has increased its regional employee base by 63%, underscoring its commitment to supporting clients across APAC.

According to Mark Zagorski, CEO of DoubleVerify (pictured), as APAC’s digital ecosystem grows at an unprecedented pace, advertisers are looking for trusted partners who combine global technology leadership with local expertise.

“Our expansion across the region ensures brands have the technology, insights and support needed to drive clarity, confidence and stronger performance from their media investments,” Zagorski said.

Findings from DoubleVerify’s 2025 Global Insights: AI, Automation and the Future of Digital Advertising report revealed that 91% of marketers surveyed say they are using or plan to use third-party AI or automated bidding tools outside of their DSPs to support campaign performance and streamline operations.

These findings support DoubelVerify’s momentum in APAC. Recent product innovation and an expanding partner ecosystem as well as key milestones in the rollout of DV Authentic AdVantage further reinforces the company’s focus in the region. The acquisition of Rockerbox, a global leader in marketing attribution, also adds to leadership in media effectiveness.

“By investing in local talent and expanding our footprint, DoubleVerify is even better positioned to deliver tailored solutions that maximize outcomes for advertisers across APAC,” said Conrad Tallariti, Managing Director, APAC at DoubleVerify.

“We are committed to helping clients navigate complexity, uphold brand equity, and unlock performance across every screen and format,” added Tallariti.

As such, the APAC expansion builds on its mission to provide the world’s largest brands, agencies and platforms with the tools to verify ad quality and maximize media effectiveness globally.