Introducing the advisory board for XChange Asia 2026

There are seven advisory board members for the inaugural XChange Asia 2026 summit that takes place in Singapore on May 11^th

The inaugural XChange Asia 2026 summit takes place on May 11^th in Singapore. This one-day exclusive conference, organized by CRN Asia and The Channel Company, is where channel leaders come to shape what’s next for the partner landscape.

With about 70 of Southeast Asia’s most ambitious channel partners attending, the inaugural event in Singapore will dig into the forces transforming the channel, from AI to cybersecurity to understanding customer success and sustainable growth. Participating vendors will also share their latest innovations for customers in the region as well as opportunities for partners to grow their business with them as well.

Specifically, the partners will be divided into boardrooms and vendors be able to pitch to them in these boardrooms to drive more meaningful and in-depth discussions with each partner. This boardroom style of pitching to partners by vendors has proven to be successful for vendors that have participated in XChange events in the US and the UK, with vendors returning for future events as well.

Driving the conversations in each of these boardrooms will be the seven advisory board members. Representing the bigger partner ecosystem, the advisory board members will share their insights on what drives success in the channel as well as support queries from partners in the boardrooms.

The inaugural advisory board members for XChange Asia include are:

• Bernard Collin - Founder & CEO, Safecoms
• Helen Selvanathan - Global Alliance Lead, SAP Partnership, FPT Software
• Howie Lau - Chief Corporate Development and Synergy Officer, NCS Group
• Sam Chng - Managing Director, ASEAN, SiS Technologies Pte Ltd
• Simon Bernie - Founder & Managing Partner, Goh Bernie Advisory
• Philip Lee - Head of Orange Cyberdefense APAC, Orange Business
• Tsz Chun Chan – Head of Marketing & Alliance APAC, Logicalis

“XChange Asia 2026 is shaping up to be a valuable forum for senior channel leaders who want to step back, compare perspective, and sharpen their strategy. I’m looking forward to leading boardroom conversations with fellow solution providers and learning from leaders navigating similar decisions in a fast‑changing market,” Chng said on his role as XChange Asia advisory board member.

“From a leadership standpoint, what I value most about XChange is the quality of conversation. The format is deliberately designed to move beyond sales pitches and surface-level commentary, and instead create space for honest, peer-to-peer discussion on the issues shaping business performance today, including AI adoption, cybersecurity risk, talent challenges, and sustainable growth across the region,” Selvanathan commented on her role as XChange Asia advisory board member.

Apart from that, the advisory board members will also be involved in panel discussions during the summit. For partners, not only will they be in the boardrooms, they can also expect fresh perspectives from leading analysts and technology executives, panels and practical breakout sessions designed to help you translate market change into commercial advantage.

According to Aaron Raj, Editor of CRN Asia, the inaugural XChange Asia summit is promising to be the partner event of the year in Southeast Asia with a well-planned agenda to cater to all the challenges and opportunities partners are facing in the region.

“Partners attending XChange Asia 2026 will definitely find the insights shared and knowledge gained at the summit strongly applicable to the current channel ecosystem climate. We believe XChange Asia 2026 will enable partners to have a more polished understanding of what opportunities lay ahead and be driven for greater success in the region,” Raj said.

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